Monthly Archives: January 2012

Major Retailer Starts Two Tier Retailing

One of the golden rules of retailing is knowing who your customers are and then addressing their needs. When you have a national or international chain this can be quite challenging as the easiest model to adopt is “one size fits all”. Tesco in the UK are about to change their model to improve...
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Toys for the Boys

One of the main focuses for many retailers is how do they attract women into their store. Men are often neglected. Research carried out in Ireland by Jim Bradley revealed that when women went shopping with men , the average sale of the transaction and shopping time went down. The challenge is to either...
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