The American economy may be seeing an improvement, but I just had an interesting conversation with a consumer. Her comment was the consumer has “Sticker Shock”. I asked her to explain what “Sticker Shock” was. As you have probably gathered it is the shock when the consumer sees an increase in the price. ... read more
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John's Blog
John travels regularly each year to over 25 countries. On his travels he comes across new and exciting ideas and often witnesses trends as they begin to emerge. To convey those ideas and trends to you, his client, so that you can stay abreast of your competition he has created this section where you will find over 600 articles that John has written.
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Creating a Unique Selling Point
John Stanley - Wednesday, February 08, 2012
I am in Amish country at present in Pennsylvania. The retailers here are benefiting from the nostalgia drive in the market place. ... read more
Valentine’s day is Coming, how are you doing compared to Wal mart?
John Stanley - Tuesday, February 07, 2012
One week to go and it will be Valentine’s Day. ... read more
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