Case Studies
John helps businesses of all sizes ranging from working the City of Gosnells to develop their town centre retail development to store or library layouts and even a small cafe with their marketing strategy. Read below John's case studies of some of the business he has worked with.
Armadale Library - Western Australia
When I first went to Armadale, the library was a traditional “beige” library located near the council buildings. In 2010 the new library was opened in the Armadale Shopping Centre.
The challenge was to take a traditional library and start afresh and design a new library that had a retail feel and would be of interest to shoppers. JSA worked with the architect, council and library teams. We were the retail consultants on the project and focused on the customer flow, category placement, merchandising and display elements of the project. The library moved from having 300 visitors on an average day to having over 1000 visitors on an average day. Plus, signing up around 50 new members a day to the library service. The library is now part of the community. Locals can now go do their shopping and then relax with a coffee in the library. Youth zones are separate to childrens areas. There are quiet areas to relax and read a newspaper. The library has now become an experience for all the demographic groups in Armadale.
John Stanley
"With our new library being located in a busy shopping centre, it was imperative that we had a retail focus. Bringing John Stanley on board early in the design process meant that we were able to incorporate a strong retail focus, whilst not compromising on the core functions of the library. John's expertise became invaluable as we progressed through to detailed design and specification. John was able to bring our library plans to life with his passion and knowledge of retail concepts as well as library fundamentals. I would not consider undertaking another library project without consulting with John."
Andrew Barnett, Manager City Projects, City of Armadale
John Stanley - Monday, May 21, 2012

"Excellent visual presentation, global overview is excellent. Well focused on our industry, good pace, clear straight forward and pertinent. Appreciate the opportunity to learn from such an expert."
Jay McLaren
, Sunset Nursery, Canada.
"Worldly wise, approachable, enthusiastic, knows both sides of the argument, excellent speaker."
Ian van den Berg
, Byrkley Park Centre, UK.
"I thought this was an overall, excellent workshop -I learned tremendous amounts of helpful and wise secrets, very well spoken with good stories and examples."
Cara Hague
, Sharon Nursery, USA.