John doesn't cost you money, he makes you money!
One of the most highly sought after retail coaches in the world, John's passion for helping clients combined with his global experience creates massive results for his clients.
His unique consultancy and coaching focus comes from his skill in perishable retailing; food, plants, flowers and pets: anything that cannot be put on a shelf, dusted and left. Perishable products must be managed and turned rapidly. John’s consultancy skill in maximising sales per square metre or foot, creating rapid turnover and return, have made him a highly sought-after consultant in all other retail industries as well.
Broad Range of Services
John regularly works on a diverse range of projects from advising on the development of a retail complex from a green site; advising on customer flow improvements; store layout; merchandising and display advice; image and branding; marketing to a changed demographic marketplace; retail management advice; customer relationship training and family business management.
Saves You Money
By working with a client from scratch, by working with architects to correct retail layouts before construction and layout plans are finalised. John’s consulting has often saved clients several hundreds of thousands of pounds .
Each year John works in 20 or more countries with hardware stores, pharmacies, shopping malls, councils, libraries, tourist associations, supermarkets, camping stores, farmers markets, pet stores, garden centres, railway stations and more.
John has achieved huge successes for his clients. Many have gone on to win awards for their stores as a result of implementing John’s advice. In 2009 John was the West Australian Small Business Champion Entrepreneur of the Year and John Stanley Associates was awarded Western Australian 2009 Small Business of the Year for Education and Training.
What do John's clients have to say?
"After seeing lots of Johns work on the NAFDMA Wisconsin tour I decided too see if he was visiting the UK. Within one month John had visited our shop and after a brief discussion I was convinced he would be an investment for our up and coming extension. We booked John for the full day and after a lot of head banging we came up with a plan to triple the size of our store and put in a coffee shop.
I can honestly say without Johns input we would have wasted thousands, he totally changed the layout and the entrance points. We have now built the new store, customer flow is excellent and we have hit the ground running, in our first month we are 40 percent up on last year ( in the height of a recession). Whilst John let us keep our own ideas and expectations for the shop he was very instrumental in the smooth transition for the business and the customers and I can definitely say John and his team have been a great investment to our business. PS we are still at least 40 percent up on last year.”
Rob and Heather Copley, Copley's Farm Market "Best Farm Market Award" 2007/08/10
“What a pleasure it was to spend the day with you in Scottsdale. My crew is fired up and ready to make changes towards the lifestyle garden center of the future. The garden center business is a filled with great people. Great customers, great employees, great suppliers and you have made me feel even more positive towards our future.”
Ken Lain, Watters Garden Center, Prescott, Arizona
“Gonalston Farm Shop was launched in Aug 2003, the business grew very rapidly leaving us running like mad to keep up and plan where we were going.
John Stanley was invited to take the business plans to the next stage. John spent an evening and a very full twelve hour day taking a thorough look at all areas of the shop and site. A few weeks’ later three large files arrived with detailed plans and ideas to assist in the development of GFS. This has all been very beneficial and we are reaping the financial rewards.
We have invited John back to our business this month to help develop further potential on our site.
We would strongly recommend him to any retail business needing guidance in any direction."
Georgie & Ross Mason, Gonalston Farm Shop, Nottingham, England
“We have gotten tons of positive feedback from the customers in regards to the new improved look and shopping experience. Everyone thinks we have really expanded when in fact we know that the square footage of the building did not change and the only expansion outside was the addition of a bridge over the drainage culvert - not really expansion but it sure appears that way to everyone.
On a positive note - which I believe can be attributed in part to John's redesign (drum roll) our average sale per customer was up 34% over same time period.
Thanks for the great advice back in January - we are all really glad we followed through with everything you suggested. We even had a very successful grand re-opening party one Saturday evening that we did in conjunction with the local theatre group to help them raise money - everyone who attended had a good time and has encouraged us to repeat the event in someway once or twice a year. Anyway thanks again.”
Tim Kielpinski, Old Towne Nursery, USA